Selling on Amazon can be a great way to start or grow a business. Two main options are using an Amazon FBA Agency or Amazon Seller Central. Amazon agencies typically provide services such as account management, product listing optimisation, advertising strategy, brand protection, etc. Whether you’re a new seller just starting or an established brand looking to expand your Amazon presence, an agency can provide valuable insights and hands-on support. FBA stands for fulfilment by Amazon. An Amazon FBA Agency is a company that helps sellers use Amazon’s FBA service.
How it works
- You send your products to Amazon’s warehouses
- Amazon stores your items
- When a customer buys your product, Amazon packs and ships it
- Amazon handles customer service and returns
Pros of using an FBA agency
- Save time on packing and shipping
- Use Amazon’s trusted shipping methods
- Get help with account setup and management
- Expert advice on product listings and marketing
Amazon seller central
Amazon Seller Central is a platform where you can sell products directly on Amazon.
- You list your products on Amazon
- When a customer buys, you pack and ship the item yourself
- You handle customer service and returns
Pros of using seller central
- More control over your inventory
- Lower fees compared to FBA
- Can be suitable for small businesses or new sellers
Key differences
Fulfillment
- FBA agency – Amazon handles storage, packing, and shipping
- Seller central – You handle storage, packing, and shipping
Fees
- FBA agency – Higher fees, but includes many services
- Seller central – Lower fees, but fewer services included
Control
- FBA agency – Less control over inventory and fulfilment
- seller central – More control over your business operations
Customer Service
- FBA agency – Amazon handles most customer service
- Seller central – You handle all customer service
Vist myamazonguy.com for info about amazon experts who can provide more detailed insights on these options.
Which option is right for you?
Choosing between an FBA Agency and Seller Central depends on your business needs.
Consider FBA agency if
- You want to save time on fulfilment
- You have the budget for higher fees
- You want to focus on growing your business
- You sell many items quickly
Consider seller central if
- You want more control over your inventory
- You’re on a tight budget
- You don’t mind handling shipping and customer service
- You’re just starting or selling a few items
Both Amazon FBA Agency and Seller Central have their strengths. FBA Agency can save you time and offer expert help. Seller Central gives you more control and can be cheaper. Consider your business goals, budget, and how much time you can spend selling. This will help you pick the right option for your Amazon business. You can always start with one option and switch later. The most important thing is to get started and learn as you go. Whether you choose to sell on Amazon, it can be a great way to reach customers and grow your business.
